Australian Fashion Week 2024 is set to take place from May 13 – 17 in Sydney, attracting over 33,000 attendees and participants. IMG, in partnership with Destination NSW, will support designers in various capacities, including runway shows and special events. The event will also feature an integrated consumer offering, with tickets available in January 2024. Designer participation fees will be waived, thanks to the support of Destination NSW and the New South Wales government. The event’s location and schedule details are yet to be disclosed.

In addition to Australian Fashion Week, IMG has opened applications for Next Gen, an emerging designer program that offers a prize valued at over AU$100,000. The prize includes runway show production, a content package, and international shipping credits. Furthermore, IMG has announced that the Australian Fashion Laureate, an annual awards ceremony celebrating excellence in Australian design, sustainability, and leadership, will take place in November 2024.

The vice president-managing director of IMG fashion events and properties Asia-Pacific, Natalie Xenita, expressed excitement about the upcoming fashion events in Australia, stating that Australian Fashion Week in Sydney is recognized globally as a hub of inspiration and innovation. IMG is committed to supporting the industry, amplifying talent on a global stage, and creating opportunities for Australian designers to showcase their creativity while igniting growth in the country’s creative and retail industries.

Overall, Australian Fashion Week 2024 promises to be a significant event in the fashion industry, showcasing the talent and creativity of Australian designers and promoting sustainability and leadership in the fashion industry.